Key Account Management

English, Diana Woodburn, Malcolm McDonald, 2011
Currently out of stock
Free shipping starting at 50.–

Product details

This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and processes for successful KAM, from developing a customer categorization system that really works to analyzing the needs of key accounts.

Key specifications

topic
Economy & Law
Subtopic
Marketing
Language
English
Author
Diana WoodburnMalcolm McDonald
Year
2011
Number of pages
496

General information

Item number
7659852
Publisher
John Wiley & Sons
Category
Reference books
Release date
21.1.2011

Book properties

topic
Economy & Law
Subtopic
Marketing
Language
English
Author
Diana WoodburnMalcolm McDonald
Year
2011
Number of pages
496

Product dimensions

Height
243 mm
Width
193 mm
Weight
1152 g

Compare products

Goes with

Reviews & Ratings

Warranty score

How often does a product of this brand in the «Reference books» category have a defect within the first 24 months?

Source: Digitec Galaxus
  • 48.Herder
    0.2 %
  • 48.Ingram Publishers
    0.2 %
  • 48.John Wiley & Sons
    0.2 %
  • 48.Kohlhammer
    0.2 %
  • 48.O'Reilly
    0.2 %

Warranty case duration

How many working days on average does it take to process a warranty claim from when it arrives at the service centre until it’s back with the customer?

Source: Digitec Galaxus
  • John Wiley & Sons
    Not enough data
  • An der Ruhr
    Not enough data
  • Anaconda
    Not enough data
  • Ariston
    Not enough data
  • Avery Publishing Group
    Not enough data

Unfortunately, we don't have enough data for this category yet.

Return rate

How often is a product of this brand in the «Reference books» category returned?

Source: Digitec Galaxus
  • 51.DTV
    0.9 %
  • 51.Goldmann
    0.9 %
  • 51.John Wiley & Sons
    0.9 %
  • 51.Various Publishers
    0.9 %
  • 51.Wiley VCH
    0.9 %
Source: Digitec Galaxus