Innovationsstrategie

German, Daniel Huber, Heiner Kaufmann, Martin Steinmann, 2022
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Product details

The book theoretically and practically describes how to systematically develop an innovation strategy using new strategic tools, thereby securing the long-term competitiveness of a company. The strategic foundations for innovation are gradually and clearly developed with an innovation framework. In this new understanding of strategy, a corporate strategy is a Two-Stars Strategy. It consists of a present-oriented and a future-oriented component. Companies thus align themselves with two future stars simultaneously. Discover the path to becoming an innovative company and sustainably enhance your company's innovation performance and future viability.

Key specifications

Language
German
Book cover
Paperback
Author
Daniel Huber, Heiner Kaufmann, Martin Steinmann
topic
Economy & Law
Subtopic
Management and leadership
Year
2022
Number of pages
263
Item number
32625370

General information

Publisher
Gabler
Category
Reference books
Release date
16.12.2022

Book properties

topic
Economy & Law
Subtopic
Management and leadership
Language
German
Author
Daniel Huber, Heiner Kaufmann, Martin Steinmann
Year
2022
Number of pages
263
Edition
1
Book cover
Paperback

Origin

Country of origin
Germany

Voluntary climate contribution

CO₂-Emission
Climate contribution

Product dimensions

Height
240 mm
Width
160 mm
Weight
538 g

30-day right of return if unopened
24 Months Warranty (Bring-in)

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  • 1.Beltz
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  • 1.Beltz & Gelberg
    0 %

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Return rate

How often is a product of this brand in the «Reference books» category returned?

Source: Digitec Galaxus
  • Gabler
    Not enough data
  • 1.Bacopa
    0 %
  • 1.Beltz
    0 %
  • 1.Books on Demand
    0 %
  • 1.Ebury Publishing
    0 %
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