If You're So Smart, Why Aren't You Happy?

Vermilion. The surprising path from career success to life success

Summary:
What are the true determinants of a happy and fulfilling life? Widely admired psychological researcher Rag Raghunathan sets out to find the answer, undertaking extensive research into the happiness of students, business people, stay-at-home parents, lawyers, and artists, among others. From his research, he reveals a crucial discovery: many of the psychological traits that lead to success ironically get in the way of happiness. Forging a new way forward, Raghunathan shows how we can transform these key traits of success, namely the need to be loved, the need for importance, and the need for control, and replace them with other behaviors, goals, and values to improve our lifelong levels of happiness.

From the author:
Rag Raghunathan is Associate Professor at the University of Texas McCombs School of Business and one of the most popular bloggers for Psychology Today. He studies theories from psychology, behavioral sciences, decision theory, and marketing to explain consumer behavior. His work has been published in most of the top marketing journals in his field, and he is cited in the New York Times and many other popular media.