Employee retention

How important is it for your employees to work for the company they are currently employed at, rather than any other organization? Do your employees feel a sense of identification with this organization and its goals, and do they perhaps even feel joy or pride in belonging to it? Employees who feel a strong connection to their company and identify with their organization are generally more committed to the interests and goals of their employer. They are more willing to accept changes and new developments, and they remain loyal to the organization even when an attractive job alternative arises. Therefore, employee retention is a crucial success factor that should not be left to chance but requires special attention and active management.

This book outlines the psychological dimensions and mechanisms of employee retention and provides the necessary knowledge and approaches to maintain or promote it. The reader receives a concise overview of the relevant concepts and empirical findings regarding the conditions and consequences of commitment and identification. The topics of attachment and identification are particularly addressed in the context of mergers, temporary work, and different cultures. The author offers concrete insights and recommendations for active retention management and concludes with perspectives for future research.