Herget:Unternehmenskultur gestalten

The book "Herget: Shaping Corporate Culture" by Josef Herget provides a comprehensive guide to creating a successful corporate culture, which is considered a crucial success factor for organizations. In an era where many companies overlook the importance of their corporate culture, this work offers practical tools and methods to develop and implement a future-oriented culture. Herget introduces readers to the concepts and terminology of corporate culture and demonstrates how it can be used as a strategic management tool. The book encourages viewing corporate culture as a dynamic element that can be reshaped at any time. It is aimed at executives, business consultants, coaches, and students of business administration, offering valuable insights and strategies to enhance corporate success.