Name: Hotel Distribution, Yield Management and Dynamic Pricing in the Hotel Industry
Price: 52.9 CHF
Availability: InStock
ISBN: 9783638905701

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Specialist book from 2007 in the field of hotel management / hospitality industry, grade: none, 333 sources in the bibliography, language: German.

Abstract: The distribution of hotel services is becoming increasingly complex and demanding. Unfortunately, there is currently no single German specialist book that exclusively addresses the topic of hotel distribution. Until now, this subject has mainly been covered within the framework of distribution policy in publications on hotel marketing. However, for those who wanted to delve deeply into the topic, the only option so far has been to book one of the expensive seminars on "Hotel Distribution" or "Yield Management in Hospitality." Hotel chains and cooperatives have their specialists (marketing and sales managers, revenue managers) for hotel distribution - but how can it also be possible for independent hotels to manage their services effectively?.

Actual product image Hotel Distribution, Yield Management and Dynamic Pricing in the Hotel Industry (German, Paperback, Marc Sölter)

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