Praxishandbuch Korrespondenz

Business letters are the calling card of a company. Therefore, customer orientation and a clear, convincing language are the key requirements for modern and efficient business correspondence. However, correspondence is often colorless, bureaucratic, or filled with official jargon. This book helps to cut old ties and discard linguistic baggage. It demonstrates how to formulate correspondence in a customer-oriented, varied, and psychologically appropriate manner, and how to write professional business letters that enhance the company's image. New in the 4th edition: The book includes all the updates to DIN 5008 that were published in the summer of 2011.