Kundenmanagement im Multi-Channel-Vertrieb

German, Hartmut H. Biesel, 2012
Delivered between 6.1.2026 and 9.1.2026
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Product details

Customer management in multi-channel sales provides strategies and tools for consistent customer orientation across differentiated sales channels, including sales scorecard, 1:1 marketing, category management, efficient consumer response, loyalty programs, and complaint management.

Key specifications

Language
German
Book cover
Paperback
Author
Hartmut H. Biesel
topic
Economy & Law
Year
2012
Item number
8102093

General information

Publisher
Gabler
Category
Reference books
Release date
20.3.2018

Book properties

topic
Economy & Law
Language
German
Author
Hartmut H. Biesel
Year
2012
Book cover
Paperback

Origin

Country of origin
Netherlands

Voluntary climate contribution

CO₂-Emission
Climate contribution

30-day right of return if unopened
24 Months Warranty (Bring-in)

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Warranty score

How often does a product of this brand in the «Reference books» category have a defect within the first 24 months?

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  • Gabler
    Not enough data
  • 1.Anaconda
    0 %
  • 1.Avery Publishing Group
    0 %
  • 1.Beltz
    0 %
  • 1.Beltz & Gelberg
    0 %

Warranty case duration

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  • Anaconda
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  • Ariston
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Return rate

How often is a product of this brand in the «Reference books» category returned?

Source: Digitec Galaxus
  • Gabler
    Not enough data
  • 1.Bacopa
    0 %
  • 1.Beltz
    0 %
  • 1.Ebury Publishing
    0 %
  • 1.Hachette
    0 %
Source: Digitec Galaxus