Find Your Frame

Your personal makeover from the top positioning expertCumulative knowledge from 30 years of experience - brought together for you in this masterpieceThe practical book on positioning: Finally more attention and visibility for you and your businessThe best hacks from bestselling author Hermann SchererIn this book full of inspiring true stories from real personalities who have found their framework, Hermann Scherer shows you how to ask yourself the right questions. He gives you his personal hacks and tried-and-tested how-to instructions to get you straight into action. Because only in the right setting can you let your unique personality shine.Many believe that if you want to be successful, you have to change. The view prevails that you have to bend yourself for it and at least lose your authenticity in the process. "The opposite is the case!" says top positioning expert Hermann Scherer. "Those who bend too much will never have the success they could have had." He is convinced: we can all shine if only we find the framework that suits us.So it's not a matter of always having to reinvent ourselves. Because we all have individual strengths. Each and every one of us is unique. It is more about finding the right framework, the right sphere of action, for us and then working towards our goals with full energy and enthusiasm. In doing so, it is quite helpful to look inwards and search for our true motives, our values and aspirations: We must first look at our inner values in order to then be able to shine outwardly.What drives you? What do you really want to achieve? What might be holding you back? Listen to your inner self. Maybe your frame doesn't fit (yet): Can you live your values? Are you on the right path to achieve your goals?