E-Commerce

In this program, we will explore various aspects of e-commerce, from theoretical foundations to best practices and emerging trends. You will learn about different online business models, digital marketing strategies, order fulfillment and logistics techniques, legal and security challenges, as well as ethical considerations related to e-commerce. We will also cover technological tools and platforms for electronic commerce, as well as tactics for customer retention and optimizing the user experience. This course will equip you with the necessary knowledge to understand and effectively manage an e-commerce website. We will encourage you to actively participate, ask questions, and share your thoughts, as e-commerce is a constantly evolving field that requires a dynamic approach. You will also have the opportunity to apply your knowledge through case studies, practical projects, and class discussions.