Digitalisierung in der Praxis

Digitization is one of the megatrends of our time. It promises great potential and opportunities, but also harbors risks for those who do not act or react in time.The publisher's work presents successful and innovative digitization projects in various industries. Readers thus gain a comprehensive insight into the practice of digitization at various SMEs (small and medium-sized enterprises) in German-speaking countries. In addition, the authors elaborate on important success factors for digital business model innovation. The case studies presented can thus serve as examples for other companies to use digitization as a competitive factor and develop new business models, products and services. A book for all those who want to shape the digital transformation in practice.