Digitale Innovationen entwickeln

Rapid change, new markets, globalization - digitalization and its impacts pose a tremendous challenge for companies. Those who focus solely on traditional and one-sided business models, processes, services, and products today are likely to worry about their existence tomorrow. The approaches and methods of yesterday will not be the ones that organizations can use to realize the innovations of tomorrow. Innovative thinking and action are essential! This pocket guide will safely navigate you through the confusing jungle of innovation. Contents: What is innovation? Innovation as a business strategy. Employees' innovation competence. Innovation formats. Agile thinking and action models. The four focal points in the innovation process: Discover, Define, Develop, Deliver. The benefits of innovation methods. An overview of innovation methods.