Der Tag, an dem wir aufhören zu shoppen

We have much to gain if we stop buying and consuming excessively – the exciting thought experiment now in paperback. What would happen if we all suddenly stopped shopping? What impact would it have on the economy, our work, our lives, and our thinking? On a journey around the globe, Canadian environmental journalist J. B. MacKinnon observed how people adapt when the shopping culture unexpectedly ends. He has gathered expert opinions on the consequences and visited societies that have always lived without unnecessary consumption. Through numerous examples, he demonstrates the benefits of buying less – for our planet, for our society, and for each of us individually. Because shopping less ultimately means being able to focus on what truly matters in life.