Der Businessplan - Von der Idee über das Geschäftsmodell zum Businessplan, Bundle

The structure is based on the development process of a business plan and follows a workshop concept. Clear structures, summarizing overviews, working papers, practical tips, checklists, numerous examples, and useful contact addresses, as well as various digital templates, support the ambitious task of modeling the business model and the subsequent creation of the business plan.

For each step, the authors explain the specific approach, outline the tasks at hand, and connect them practically with the relevant business fundamentals.

• Theory book (PDF)
• Worksheets
• Templates for business plan and business model
• Book illustrations as presentation template (PDF)

The business plan is aimed at practitioners, executives, project managers, and entrepreneurs, as well as educators and students from universities of applied sciences and higher vocational education.