Das antikapitalistische Buch der Mode

Fashion is fun. Fashion is political. Fashion is the favorite child of capitalism. Tansy E. Hoskins lifts the veil on a facade crafted with glamorous fashion shows and elaborate advertising campaigns, revealing the reality of the industry behind it. From the runways of Paris to the sweatshops in Bangladesh, she narrates the emergence of the phenomenon of fast fashion, exploring bodies and capitalism, advertising and resistance.

Young people lining up overnight outside Nike stores to snag the latest pair of sneakers. Women starving for Size Zero. And the black hole of desire that never disappears, no matter how much one shops. Refreshingly and never preachy, Tansy Hoskins critiques what fashion does to us. Step by step, she unravels the threads from which the business is woven and shows pathways toward a different direction, advocating for fair production, environmental protection, and the emancipation from dangerous beauty ideals. Hoskins aims to revolutionize fashion precisely because she loves it.

Influencers, online shopping, greenwashing – this fundamentally revised, updated, and two-thirds expanded new edition addresses all developments in the fashion industry of recent years.

"Just because I find fashion both amazing and terrible, I write this book in the hope that fashion and those who wear it will one day be free." Tansy E. Hoskins.