Bilder der Organisation

Gareth Morgan shows how metaphors shape our thinking about organizations and influence our actions within companies. He provides an overview of the theories from which the key metaphors of organizations have emerged. The central themes of this book – self-organization and corporate culture, conflict and change, power and the logic of social systems – are more relevant today than ever. In a case study, the author explains how and with what consequences these theories and metaphors can be applied – and how to successfully develop and implement a true diagnosis of organizations. Management classic: The pioneering works on the subject by recognized experts in the field. Books that every manager should read.