Bewertung von Innovationen im Mittelstand

Certainty in the evaluation of innovations is a critical success factor, especially for medium-sized companies. With scarce resources, it is important to select promising projects and to reduce the probability of failure. This book introduces the basics and presents new tools and methods for accomplishing this task. Practitioners are provided with a guide for the application of the evaluation tools, and they can test their applicability using case studies from different industries.