Betriebswirtschaft und Management im Krankenhaus

Hospital executives require general management knowledge, basic medical understanding, and the ability to continually apply theoretical foundations to current issues and situations. This textbook and practical guide conveys the core business topics and necessary management knowledge to handle the increasing complexity of leadership and design tasks, as well as the growing competitive intensity in the healthcare sector. Theoretical foundational knowledge is combined with practical application questions. Real-world examples and case studies enhance understanding. Successful leadership always requires a multidimensional balance: efficiency versus effectiveness, strategic competence versus operational excellence, financial success versus non-monetary performance. Building on this fundamental principle, the book presents a compact overview of various corporate functions within hospitals, along with application-oriented content regarding the potentials, processes, and outcomes of inpatient healthcare. The 4th edition has been completely updated and expanded to include the digital transformation in hospitals.