Bd. 17: Internationales Management

Summary:
The compact study of Business Administration is aimed at all students of Business Administration who want to prepare efficiently and effectively for exams alongside their lectures or gain an overview of the complex field of International Management as part of their exam preparation. This way, students are provided with a solid foundational understanding of business theories and the interconnections between the various sub-disciplines.
The condensed presentations in this volume cover both the fundamental teaching material of International Management and also take into account current developments reflected in established textbooks on International Management. It also includes concise discussions on Internationalization and Globalization, Intercultural Management, International Legal Frameworks, and International Accounting, as well as the significant functional areas of international companies such as Logistics, Production, Marketing, Financing, and Controlling.

• International Management: Terms, Phenomena, Dimensions
• Strategies of International Management
• Explanatory Approaches to International Management
• International Management and Culture
• International Management in Subfields

For lecturers and students of Business Administration at universities and universities of applied sciences.