A Business Analysis of Turmeric Market in Tamil Nadu

The book "A Business Analysis of Turmeric Market in Tamil Nadu" offers a comprehensive analysis of the turmeric market in India, particularly in Tamil Nadu, one of the key cultivation areas. India is the world's largest producer, consumer, and exporter of turmeric, with Indian turmeric being regarded as the best on the global market due to its high curcumin content. This study examines market integration and price forecasts to provide valuable market advice to the clients of India Infoline Ltd. Given the significant price fluctuations that can pose a profit risk for various players, different time series models such as ARIMA and exponential smoothing are employed to create accurate price forecasts. The authors, Geetha Matheswaran, Umamageswari Maruthanayagam, and Dhara Rajendran, leverage their expertise in agricultural market analysis to provide valuable insights into the dynamics of the turmeric market.