Lean UX
German, Josh Silks, Jeff Gothelf, 2022Only 1 item in stock at supplier
Product details
The standard work for agile UX teams
Utilize the successful methods of Lean Startup in UX design. From Lean UX principles to the integration of practices within teams and organizations. For UX designers, Scrum Masters, and managers.
Lean UX is synonymous with modern product design and development. By combining human-centered design, agile methodologies, and a strong business sense, designers, product managers, developers, and Scrum Masters around the world make Lean UX the leading approach for digital product teams today. In the third edition of this award-winning book, authors Jeff Gothelf and Josh Seiden help you focus on the product experience rather than just the outcomes. You will learn tactics for integrating user experience design, product discovery, agile methods, and product management. And you will discover how to advance your design in short, iterative cycles to determine what works best for businesses and users. Lean UX guides you through this transformation—for the better.
Facilitate the Lean UX process for your team with the Lean UX Canvas. Ensure that every project starts with clear customer-centered success criteria. Understand the role of designers in an agile team. Make sure that design work occurs in every sprint. Incorporate product discovery into your team's velocity.