Die rechtlich relevanten Umstände bei der Beurteilung der Verwechslungsgefahr im Kennzeichenrec

Trademark law essentially consists of brand, company, name and unfair competition law. What these areas of law have in common is that they protect trade marks from unauthorised use by third parties. The question of likelihood of confusion is at the centre of this. This is the starting point of the study, which analyses the legally relevant circumstances for assessing the likelihood of confusion. For example, the price at which the products bearing the trade marks are sold or the industry in which the companies concerned operate should play a role in assessing the likelihood of confusion.