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The book offers an introduction to methods of qualitative media analysis. Starting from the representational function of audiovisual media, the basic methodological steps for the analysis of moving images, especially film and television, are described. The focus of qualitative media analysis is not the question of the "what" of media content, but the question of the "how" of the staging of content. The type of design structures the subject positions of the audience, integrates them into specific positions of the content.
Language | German |
Number of pages | 120 |
Item number | 7143391 |
Publisher | VS |
Category | Reference books |
Release date | 3.4.2018 |
Language | German |
Year | 2018 |
Number of pages | 120 |
Edition | 1 |
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