Snoozebaby Cheerful Playing Toffee play towel 75x95cm

Snoozebaby Play Mat / Playpen Insert Cheerful Playing - Toffee

This play mat is a must-have for any living room. Cheerful Playing features a very thick and soft surface. Equipped with 22 labels, your child can really have fun with the colorful tags. The outer layer of the play mat is made of coral fabric, while the inner layer is made of 100% cotton jersey. Cheerful Playing is available in various colors.

Dimensions: 75 x 95 cm

Material: Organic cotton

Snoozebaby is a Dutch brand founded by Marleen Rameckers, who was looking for cuddly, high-quality products for her son. She discovered that the soft materials of textile toys and clothing had a calming effect on her child. It was amazing: her son became calm and relaxed as soon as he was surrounded by them and could play with the labels of the products – not just for sleeping – but also during the day.

This realization was wonderful, prompting Marleen Rameckers to search for products with interesting labels. When she couldn't find any, she decided to create such a collection herself. Snoozebaby was born! After extensive market research in 2005, the first products were developed within a year. The collection quickly expanded, and Snoozebaby conquered international markets.