Recruit More New Customers

Already in the 90s, the author won countless new clients with his method of active referrals. Since then, he has constantly developed his successful strategy of client acquisition. With practical tips, clear instructions and pre-formulated texts, he trained the participants of his workshops in the art of new customer acquisition and helped them to appear confident with the client - and to gain more new customers. Salespeople learned the decisive rules that have always had to be followed in the referral business: 1. always ask 2. ask correctly 3. acquire referral customers themselves No matter how the customer reacted, the consultant was prepared and understood the causes of the behavior, to which he could henceforth react effectively with proven tactics. The gentle way of written approach minimized the moments of rejection and made canvassing a l.