I'm a Girly

I'm a Girly

I'm a Girly is the doll brand for trendy kids. With a mission to foster creative youth, Swiss toy manufacturer Finfin AG created the I'M A GIRLY brand in 2017. With its unique co-design approach, Finfin AG is the first toy company to fully democratize its design process: All products are designed by 8- to 14-year-old boys and girls. The result is contemporary products that reflect the spirit of the times, because children know best what they want. The I'M A GIRLY fashion dolls and I'M A STYLIST styling heads encourage children's creative play and help them find their very own style. With over 150 accessories, interchangeable wigs in different colors and dolls with different skin tones, every child will find their favorite doll.