Arzum
Registered in Turkey in 1966, Arzum has been the choice of almost every home in the local market ever since. Starting from 1990s, the company began to show up among the top brands selling in Turkey’s small domestic home appliances market. According to the 2019 reports by the international market research company GFK, Arzum is the leading household electrical appliances brand in Turkey’s small electrical household appliances market. Several Arzum products have been honoured with well-known, international awards, such as IF, Plus X and Red Dot. After securing its position in the local market, Arzum put an eye on the international markets and has started to expand its business outside its home. Today, Arzum’s international operations include a subsidiary office in Hong Kong and Germany as well as extensive distributorship network in 50 countries in 5 continents. Turkey’s strategic position in the intersection between east and west, gives Arzum the opportunity to deliver with various products in 6 categories to its distributors worldwide in a matter of weeks. All products in all markets gives consumers the extra peace of mind they expect, making Arzum their preferred brand. Arzum R&D teams in Turkey and Hong Kong keep on their hard work to offer consumers the latest developments in small domestic home appliances. Arzum’s latest innovation, the “OKKA” series automatic Turkish Coffee machine, revolutionizes the joy of coffee worldwide and has been the company’s first truly global product. Arzum OKKA is now available in most parts of the world, including North America, Europe, the Middle East, Africa and Australia.
