Quantity discount
L'Oréal Paris TORONTO PREF 312 Wall Art
312 Cool Dark BrownFree shipping starting at 50.–
L'Oréal Paris Preference 312 Cool Dark Brown is a permanent hair colour that provides up to 100 percent grey coverage. This intensive cool dark brown shade delivers radiant colour with reflective tones and long-lasting shine. The complete kit includes five essential components: colour gel, developer cream, shine-protecting conditioner, application gloves, and detailed instructions. The colour gel is mixed with the developer cream to create the application mixture. After colouring, the shine-protecting conditioner can be used multiple times to maintain hair vitality. This conditioner contains vitamin E to support hair quality and includes UV protection to shield coloured hair from sun exposure. Regular weekly use of the conditioner helps preserve hair shine and colour vibrancy. For application, one package is sufficient for short hair or shoulder-length hair, while two packages are recommended for medium to long hair. The process involves four key steps: preparation by mixing the colour gel with developer cream in the application bottle, application either to the entire hair for first-time colouring or roots only for root touch-ups, thorough rinsing with warm water until water runs clear, and final conditioning treatment. For complete hair colouring, apply to dry hair starting at the roots and stubborn grey areas, then distribute through lengths, leaving for 25 minutes. For root touch-ups on hair coloured within the last three months, apply to roots only for 20 minutes, then distribute through lengths for an additional 5 minutes. Always perform an allergy warning test 48 hours before each hair colour treatment, following the detailed instructions provided in the package. This permanent hair colour is designed for reliable, predictable results with professional-quality formulation and comprehensive user guidance.
desired hair color | Brown |
Type of hair dye | Permanent hair dye |
Item number | 50009155 |
Manufacturer | L'Oréal Paris |
Category | Hair colouring |
Release date | 8.10.2024 |
desired hair color | Brown |
Target group | Women |
Colour code + colour | 312 Cool Dark Brown |
Type of hair dye | Permanent hair dye |
application time | 25 min |
Hair type | Short hair |
Care need | Buff |
Product line | Preference |
effect | Protective |
CO₂-Emission | |
Climate contribution |
Scope of delivery | 1 x application gloves, 1 x colour gel, 1 x conditioner, 1 x developer cream, 1 x instructions |