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Mit doppelter Unternehmensführung den Wandel erfolgreich gestalten Actual product image

Mit doppelter Unternehmensführung den Wandel erfolgreich gestalten

Description

The classic financial-analytical management style (the old recipe) is insufficient today. It must be complemented by an essential-emotional leadership. Because profile comes before profit. Essence, form, symbolism and stories shape the new management style. The recipe for success of double corporate management relies on creativity, strength, art and communication as success factors. The 50 contributions by CEOs, professors, consultants and artists show how the art of success was primarily experienced and answered for in companies by the people responsible for the change process. And the success proves this timely leadership right.more

Specifications

Key specifications

Year2018

General information

Publisher Münsterverlag
Product type Politics + Business
Item number9037768
Release date31.10.2018

Categorisation

book type
Politics + Economy
Language Book
German
i

German

German is a West Germanic language, thus related to and classified alongside English and Dutch. It is one of the world's major languages and the most widely spoken first language in the European Union. Globally, German is spoken by approximately 120 million native speakers and also by about 80 million non-native speakers. Standard German is widely taught in schools, universities and Goethe Institutes worldwide.

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Book properties

Year
2018
Number of pages
340

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30-day right of return – unopened
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Mit doppelter Unternehmensführung den Wandel erfolgreich gestalten Mit doppelter Unternehmensführung den Wandel erfolgreich gestalten