These are our best new bike products of 2018
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These are our best new bike products of 2018

Daniel Feucht
Zurich, on 07.03.2018
Translation: Eva Francis
With the biking season just around the corner, it’s time to check out our new products. I’ve set out to find the coolest and most innovative new bike products of 2018.

The lightweight among helmets

Weighing in at 248 g, POC’s new helmet is one of the lightest unibody road racing helmets out there. The Ventral’s design leads air through the helmet, instead of around it, which significantly reduces wake behind it, improves the helmet’s aerodynamic properties and creates superior ventilation and cooling. POC’s «Spin» technology reduces the effects of an oblique fall by reducing the amount of force transmitted to the head and brain.

Shoes with knit technology

Knit uppers are becoming more and more popular in athletic footwear. Giro’s cycling and mountain biking shoes feature knit technology, which offers comfort and breathability. The upper is water-repellent and easy to clean. In contrast to the racing bike version E70, the VR70 has a raised shaft that protects your ankle from debris and stones. A non-slip Vibram sole offers stability and a carbon sole provides efficient power transmission to the pedals.

Upright your bike

The Thule Upride provides a new approach in bike racks. To accommodate bikes with non-traditional frame designs, Thule has designed a rack that hooks the wheels instead of the frame. This system fits all sizes of tyres and works with two ratcheting wheel straps that secure the bike.

Never run out of power

With the Trail e-ride 20l, Evoc is introducing the first e-mountain bike protector backpack that combines the design of the popular FR Trail with specific e-bike functionalities. It features a main compartment that includes a padded extra pocket for the most widely used E-MTB batteries from Bosch, Panasonic or Yamaha. A separate fleece-lined compartment for the controller prevents scratches on the display. The integrated Liteshield back protector provides 95% shock absorption in case of a fall.

Innovative hose return system

Thule’s «Vital» hydration backpack is a novelty. This light and breathable backpack is available with 6 l or 8 l volume. Thanks to its low centre of gravity, this backpack offers optimal weight distribution and maximum comfort. Featuring magnetic holders on the shoulder strap, you can stay hydrated without slowing down using the hands-free ReTrakt hose return system.

A piece of Down Under on your gloves

Hirzl cycling gloves use tanned kangaroo leather, which is particularly resistant, offers high-wearing comfort and unrivalled grip. This type of leather even lets you use your smartphone without having to take your gloves off.

Cutting-edge technology

The PURE GPS is a great entry into the world of GPS-based bike computers for mountain bikers or road racing cyclists. With integrated GPS, mounting and coupling of sensors is no longer necessary. In addition to the usual bicycle features such as speed display, route recording, calorie consumption and temperature display, the large display also shows altitude functions, including a graphical altitude profile. A simple compass navigation always shows the direction to the starting point or a point selected by you. The 110-hour log memory can be accessed with an Android smartphone via NFC.

Cycling in any weather

The beautiful and stylish bicycle saddles by Brooks have been seen on urban city bicycles, trekking and racing bikes for years. The cambium saddles are now available in an «all-weather» version. Featuring a nylon top, these saddles are particularly weatherproof compared to the standard model and are suitable for every bike. Their vulcanised natural rubber top ensures flexible performance and requires no breaking in period.

Cambium C15
Brooks England Cambium C15

Motorsports meets cycling

After 25 years, tyre specialist Pirelli has announced its return to the world of bicycle tyres. The «P Zero Velo» tyres are available in two versions: The TT version is particularly weight-optimised and designed for time trials and triathlon, while the 4S version has a stronger carcass and a rubber compound designed for wet roads and cool temperatures.

Bike tyres
P Zero Velo TT 700x23C (23-622)
Pirelli P Zero Velo TT 700x23C (23-622)

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Daniel Feucht
Daniel Feucht
Category Marketing Manager, Zurich
Surfing lonely point breaks in Marocco or speeding down the «Never End Trail» in Laax’s bikepark? Catching waves in the river Reuss or pulling off backflips over dirt jumps? Having these two main hobbies means there’s no such thing as bad weather. Today, I leave freeride and slopestyle contests to the young, wild and rubber-boned generation and focus on organising contests with my club in bike park Rüti. As Category Marketing Manager for our bike range, I’m lucky enough to live my passion every day at work.

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